Bring Fans
Into the Game

Harness the power of your biggest asset: your fans.
Fan-led capital deepens loyalty, fuels engagement, and drives revenue.

$
2
B+
Raised by customers
1.
0
M+
Investments processed
100
+
Offerings
EVENT
Asset Class: Sports
Meets Capital
NYC • Fall 2025
$65M raised from loyal fans to fund stadium upgrades.

Green Bay Packers turned cheeseheads into shareholders.

Learn More
Oakland Ballers raised
$3M+ from fans.

Now those fans are building a team they truly own.

Learn More
Fans are no longer just watching — they’re backing their favorite athletes.

Finlete turns support into real financial power.

Learn More
Tropical Racing raised $9M+, opening the gates to horse racing enthusiasts.

Changing the sport from exclusive to inclusive.

Learn More
Increase revenue
Fan-led ownership isn't just about capital. It's a revenue engine.
Read More
Convert loyal fans
Your fans already love you. Let them back you.
Read More
Grow the brand
Fan-led campaigns spark national attention.
Read More

How does it work?

Pick the Right
Path to Raise
Whether you’re raising from fans, accredited investors, or both, we’ll guide you to the right structure based on your goals. Reg CF, Reg A+, or Reg D — we handle the details so you can focus on growth.
Launch Fast.
Raise Big.
Tell your story, capture attention, and convert fans into investors — all in one seamless platform. From branded landing pages to investor checkouts that feel like ecommerce.
Real-Time Analytics
& Optimization
Get real-time data on who’s investing, when, and why. Track performance across email, ads, and social — all in one dashboard. Use those insights to raise more capital.
Built to Scale
With You
Whether you’re raising $500K or $50M, DealMaker grows with you. Our platform supports every stage of your capital journey with tools that scale alongside your vision.

Where we play

LEAGUES
Empower every team with access to fan capital. Leagues can create shared infrastructure that unlocks new revenue and builds deeper connections with supporters across markets.
TEAMS
From expansion clubs to fan favorites, teams are raising millions by turning supporters into shareholders. The result? Higher attendance, stronger community, and recurring revenue.
New
COLLEGIATE
With new NIL and donor dynamics, schools can activate their alumni and fans like never before. Fan-led capital campaigns close the gap and build long-term engagement.
ATHLETE- VENTURES
Athletes are launching their own brands, content platforms, and communities. Fan investment offers capital without gatekeepers — and turns followers into co-owners.

The Power in Sports is Shifting

Capital is no longer confined to institutions, sponsors, or gatekeepers. Today, leagues, teams, and athletes are raising money directly from the communities that built them. And those communities aren’t just buying tickets. They’re buying in.