Raise Capital
Products
Resources
Investor marketing
Raise with the agency behind $1B+ in online capital
Our in-house team has run the marketing behind 270+ retail capital raises. Working with us means getting the strategy, creative, and media built around your raise target, plus a cost of capital forecast before you commit.
Raised
$65M+
Investors
22K+
Raised
$69M+
Investors
19K+
Raised
$9.9M+
Investors
3K+
Forecast your raise before you spend a dollar
Every founder asks two questions: how much will we raise, and what will it cost?
Book a strategy call and we'll build a custom spend and fundraise forecast based on your business stage, industry, and market conditions. Forecasts are estimates based on stated assumptions, not a guarantee of results. If the numbers don't work, we'll tell you.
During the campaign, you see live channel-level performance, and how spend is adjusting and why. Where your offering terms permit multiple closings, capital can come into the business while the raise is live.
Projected
Before you commitRaise modelBefore launch · Illustrative
Raise target
$5.0M
Page view to funded
2.5%
Avg. investment
$3,300
Reach2.4M
Clicks72.0K
Page views60.0K
Starts9.0K
Funded1.5K
Actual
While the offering is liveInvestor funnelApr 1 – 30 · Illustrative
Sent
48,214
Open rate
41.5%
Conversion
2.6%
Impressions101.6K
Clicks29.8K
Page views19.4K
Starts8.1K
TOFU3.8K
Funded1.5K
Dashboards shown are illustrative and do not represent actual or projected results. Historical results shown for retrospective performance only. Forecasts are estimates based on assumptions and are not guarantees.
Our customers raise capital while growing their business
Miso Robotics
Miso Robotics raised $104M+ across multiple campaigns.
$104M+
Raised
31,000+
Investors
Read the case study →
EnergyX
EnergyX raised $148M+ from more than 42,000 investors, including $6.5M+ in a single day.
$148M+
Raised
42,000+
Investors
Read the case study →
Death & Co
Death & Co raised $9.2M+.
$9.2M+
Raised
2,000+
Investors
Read the case study →
Results vary. These examples are not typical and do not guarantee future results.
View all case studies →One team for every part of the raise
01
Campaign strategy and planning
Forecasting, budget modeling, channel strategy, and guidance to keep your campaign on track.
02
Website design and development
Your investor narrative, online. Built and optimized to convert.
03
Media buying
Scaled media buying across social channels, affiliates, premium video, and more.
04
Video production
Scriptwriting through post production, built to convert even the most skeptical investor.
05
Community and lifecycle
Email, SMS, and investor webinars that keep the audience warm from first click to funded investment.
06
Sponsored content
Paid placements, clearly labeled as sponsored, through our media network.
We purchase over $25M in partner media a year. That scale gives your campaign:
Access our media network: premium placements at pre-negotiated rates
Better rates
Bulk pricing on inventory you would pay retail for.
Premier placements
Spots with Morning Brew, 1440, and 75+ other publishers, in a category that is relationship-gated rather than self-serve.
Tested creative
Approaches tested across hundreds of campaigns, so your first campaign is not your first test.
and 75+ other publishersChoose how much of the raise we run
When you work with DealMaker, you always receive our fundraising tech: investor checkout, payments, analytics, and more. How the raise marketing is executed is up to you. We have four packages available.
01
Platform
You run your raise, using our technology.
02
Enable
You run your raise with strategic guidance from our team.
03
Activate
We help you turn your existing audience into investors, using your creative capabilities, then add paid channels to reach beyond it.
04
Acquire
We run the raise marketing, end-to-end.
FAQ
Questions founders ask
How much should we budget?−
It depends on your fundraising target and the exemption you're raising under. We model the full cost of capital with you before you commit.
Can our internal team run the campaign?+
Yes, and for some companies that is the right call, particularly those with a large and engaged existing audience and a brand voice only you can execute. We can lead strategy and infrastructure, while your team produces content.
How early should we start?+
Campaign build runs in parallel with your filing, so planning starts at kickoff rather than after qualification. Public campaign activity starts once your offering is live.
What happens to our investor list afterward?+
Your investors become your shareholders, and your list becomes a list of potential customers, partners, and often investors for your next raise.
What if we have no audience yet?+
You can still run a campaign with a strong paid media strategy. The forecast will show you expected costs and timelines before you commit.
Get the forecast for your raise
We'll forecast reach, conversion, and cost of capital for your raise size and category, and tell you if the numbers do not work. Forecasts are estimates, not guarantees.
Historical results shown for retrospective performance only. DealMaker makes no guarantee of success or results. Securities offered through DealMaker Securities LLC, member FINRA, where disclosed.